Law Firm Organic Backlink Development
One of the main components of search engine optimization is the development of organic backlinks. A backlink is any link that comes from another website, directly linking back to yours. When you write an article that others find compelling and informative, they may choose to link to it either on their site or on their blog. Other attorneys may even use your legal article as a reference or cite you in a bibliography. Anytime they do this, they create an organic backlink to your legal website and tell the search engines that your site is valuable. The greater the quantity and quality of lawyer backlinks, the higher Google will rank your legal website.
A law firm website with lots of backlinks is a solid indicator to the search engines that this attorney website is considered a good resource. After all, a law firm’s website must be popular for a reason, and Google takes this as a re-enforcement of quality. Consequently, a legal website with little to no backlinks will never rise in the Google ranks and therefore, never reach its target audience – potential clients!
Quality is Better than Quantity:
One of the best ways to obtain organic backlinks for your law firm’s website is to provide original and informative legal content. Articles, press releases and legal tools can all enhance natural and organic attorney backlink growth.
While there are many services that will claim to get you hundreds of backlinks for a set fee, they are often a waste of time and money. They will often submit your site to hundreds of useless and non related websites that have absolutely nothing to do with the law. Google places great emphasis on the quality of the backlinks that you are receiving and may filter out the irrelevant ones. Therefore, it is better to focus on obtaining high quality backlinks from reputable websites, than to gain double the amount of irrelevant ones.
In order to build quality backlinks, it is important to avoid quick promises from link building sites. The only way to improve your rankings and get your legal website to the top of the search engine’s list, is to obtain high quality backlinks through great legal content and patience.
At Law Father, we can work with you to get your legal website noticed. There are strategic ways to place information about your law firm throughout the Internet and gain quality organic backlinks in the process. We can also guide you through the process of developing your own quality backlinks by beginning a blog, submitting legal articles to directories and even putting your legal press releases on social networks around the Internet.
Let us show you why our own clients keep recommending Law Father. Contact us today to discuss how a Law Father Website can grow your case load fast! Get a free initial consultation by calling 1(800) 325-7715.